Frequently Asked Questions
- What services does InjuredCare provide?
InjuredCare offers wraparound support to ensure that you get the maximum benefit from your online presence. We can improve an existing website or build a new one, increase traffic to your site through SEO and SEM strategies, help you take full advantage of mobile capabilities, and provide tools to enhance your relationship with existing and potential patients.
How can you make our website perform better?We have a wide range of tools to enhance website performance, including keywords, coding and linking strategies. We can also integrate videos, prepare and post blogs and newsletters, and incorporate structural improvements to maximize the user experience.
How do you work with us to create or refresh a website?We will bring in a team of highly skilled professionals, including a web designer, experienced content writer, developers and client representatives, to determine your needs, identify effective solutions, and implement the necessary products and services to meet your goals.
How does the InjuredCare Practice Builder work?The InjuredCare Practice Builder consolidates various digital marketing options into cohesive strategies that attract, engage and retain clients online.
Why do we need an integrated digital marketing strategy?Without a well-defined strategy, you can quickly become overwhelmed by the sheer number of options available for marketing your practice online. With an integrated approach, you'll know where everything fits in the big picture, and you'll be able to make good choices about the individual components.
How does a social media campaign and presence benefit my practice?Facebook, Twitter, LinkedIn and other social media platforms are quickly becoming the primary influencers of opinion and purchase decisions. Maintaining a strong social media presence is no longer just a cost-effective way to engage prospects, it's an absolutely essential piece of a successful digital marketing campaign.
How do we know if our digital marketing strategy is working?We offer comprehensive analytics to help you measure performance and evaluate your return on investment.
Who creates our website?We have a team approach with a dedicated project manager that works directly with skilled writers, editors, designers and developers to build and launch your website.
Why is search engine optimization important for my practice?Before a prospective patient can learn anything about your practice, he/she must be able to find you. You need to perform well within the search engines or you'll never be found, which is the role of SEO and SEM. Search engine optimization and search engine marketing are the cornerstones of an effective digital campaign.
- How do you help us with our online search performance?
We will gather information about your practice, your local area and your competition, and we'll review your website's past performance. Then, we’ll identify keywords and search terms based on research about the words potential patients type into a search engine when looking for the services you offer.
How do I get in contact with InjuredCare to learn more?For more information about how we can help you create an effective online presence, call 817-359-7077 or contact us online.